A unique business model for Fast Fashion
About us
A company that does not submit passively to the speed of our times, but rather understands and controls it through the union of tradition and spirit of renewal .
IMPERIAL, an excellence of Made in Italy, was founded in 1978 with the intention of enforcing an individual style that differed from the clothing offered on the constantly growing market. The intuition to develop a production process, which now is called fast fashion, is due to Adriano Aere and Emilia Giberti. The two entrepreneurs are now the supervisors of a team of over 200 employees, 80 single-brand stores worldwide and direct sellers.
The company’s steady growth and the growing reputation of the brand IMPERIAL is reflected in the functional style and in the high fashion content: the study of cuts, patterns and fabrics represent a taste for experimentation, a value chosen to identify the democratic, contemporary and urban fashion the brand is looking for.
IMPERIAL can look back on 35 years of experience in ready to wear and annually produces 6 million garments, that are placed on the national, European and Asian markets for a customer target between 18 and 40 years.
Another aspect of the brand’s expansion is the children’s collection, which made its debut in fall/winter 2013, when the company IMPERIAL SpA recorded a growth of 17% in the first semester.